Watch The REPLAY of our Autumn Academy ON AIR


Express Dimension with Joico

Come join Joico and Letica McKay, Joico Master Artist, along with Salonory on Aug 15th at 10 am PST for a session on mastering glistening dimension in no time! Leticia will generously share her expert tips on precisely placing your lightener for maximum impact and reveal the products she swears by, ensuring you achieve consistently reliable and stunning results. You won’t want to miss this opportunity to elevate your skills and create hair transformations!

Letica McKay ( – Joico Master Artist


From Day to Night: Elevate Your Hair Game with this Formal Style Tutorial!

In this exciting hair tutorial, we’ll show you how to effortlessly transition a stunning formal hairstyle from a chic daytime look to an elegant nighttime statement. Step-by-step, we’ll guide you through the process of creating a beautifully intricate updo, perfect for weddings, parties, or any special occasion.

Cassi Young-Paxton (@cassiyoungpaxton) – Senior Content Manager


Getting too warm? Chill out with NEW IGORA Cools!

Join Sam Stahl, Schwarzkopf Artistic Team Member, as she demonstrates how to achieve cool tones using New IGORA Cools colors.

Sam Stahl (@hairbysamstahl) – Artistic Team Member


How to Enhance and Balance Tones on Kinky Hair

Join TimBo Mack, PRAVANA Global Artistic Mentor, as he demonstrates how to enhance and balance tones on kinky hair.

TimBo Mack (@timboplease) – PRAVANA Global Artistic Mentor


Bouncy Volume Blowout and Slicked Back Ponytail

Join Amber Hug, Alterna Regional Education Manager, as she demonstrates how to achieve a Bouncy Volume Blowout and Slicked Back Ponytail.

Amber Hug (@amberhug) – Regional Education Manager


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